SOCIAL MEDIA MARKETING

YOUR BUSINESS DEPENDS UPON WHO'S IN YOUR CIRCLE.


ARE YOU READY TO START GROWING YOUR BRAND?

Social Circle is the bridge between the dynamic world of social media and your brand. As a Social Circle client you are hiring me, Megan Heckman, as your community builder, proficient communicator and social media marketing professional monitoring the conversations taking place that affect your revenue.

  • NEWS

    KEEPING CURRENT

    Social media are always changing and because you’re busy running your business we make it our business to stay on top of these changes. We’ll ensure you’re maximizing your marketing efforts to grow your bottom line from the keeping up with the changes in Facebook’s image sizes to new Yelp tools to the trending influential bloggers in your industry.

  • EXPERIENCE

    PROVEN SUCCESS

    It is important that we set clear goals for your organization. Whether you want to expand your customer base, launch a new product, or build a personal brand we can help. Integrated marketing communications ensures that your social media efforts are consistent with your brand’s voice and image offline.

  • NETWORK

    WHAT'S MINE IS YOURS

    For a brick and mortar business, social media marketing online is only as valuable as the connections you make offline. As a social circle client, our connections are your connections and this includes a vast network on LinkedIn, an active and engaged Twitter following, James Madison University alumni organization, and the East End Women’s Network.

Clients Want to sell remote controlled dolphins to tourists from Switzerland in the Hamptons? That's a challenge and we're up for it! Clients include an Emmy winning documentary film producer, nonprofit organization, pizzeria, law firm, hair salon, baby equipment rental company, wine distributor, day spa, salon, and even a town!

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    Personal Branding

  • Social Media Audit

    Social Media Audit

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    Content Creation

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    Social Media Marketing

Social Circle News // Check out these great sites for social media news, tips and tricks.

  • THREE FACEBOOK TIPS FOR YOUR BUSINESS

    AUTHOR: // CATEGORY: Social Media Tips

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    I had the pleasure of presenting to the East End Women’s Network last night at the beautiful Trumpets on the Bay in Eastport, NY. I shared some basic social media tips and resources including three quick steps to get more from Facebook for your business.

    The three steps are:

    1.) Check your Facebook Insights to see the best days and times to post. By scheduling your posts at these times you’ll increase your reach and the likelihood that your fans will engage with your social media activity.

    2.) Use Facebook as your Page at least three times per week. Engaging with other pages by liking their posts and sharing valuable content will increase your brand’s visibility and build relationships with your professional network.

    3.) Ensure your About section features the most important information about your company including your product and/or service and where you’re located, whether online or offline. This area is indexed by search engines & can get you found.

    Download the tips on this handout and keep them handy for when you’re ready to start marketing your business on Facebook.

  • AIN’T THAT SOMETHING…WHY SPELLING AND GRAMMAR MATTER IN SOCIAL MEDIA

    AUTHOR: // CATEGORY: Social Media Tips

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    Is it they’re, their or there? Spelling and grammar matter in social media. When posting as your brand online it is very important that you’re using correct spelling and grammar. This simple act shows your professionalism and is certainly appreciated by your followers who know better. It also avoids miscommunication because readers will not have to guess what you intended to say.

    The next time you’re not sure if you’re spelling a word correctly or using proper grammar be sure to take the time to get it correct. Hiring a social media manager can be another way to ensure that your message is being properly formatted and proofread to avoid mistakes.

    The Grammarly handbook is a helpful resource to brush up on your spelling and grammar basics: http://www.grammarly.com/handbook/

     

  • “WHO’S VIEWED YOUR PROFILE” IS THE LITTLE RED DRESS OF LINKEDIN

    AUTHOR: // CATEGORY: Social Media Tips

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    You walk into a room full of attractive people, all dressed very similarly except for that one woman in the little red dress. The little red dress is an immediate way to get someone’s attention without saying a word. The Who’s Viewed Your Profile feature on LinkedIn has the same effect and you can use this to your advantage to get noticed on LinkedIn. linkedin who's viewed your profile

    If you’re looking for employment, trying to pitch your latest product or service to a major buyer, or looking to rekindle an old business relationship the subtleness of showing up in the Who’s Viewed Your Profile list of another member’s LinkedIn account can be a great way to establish yourself as top-of-mind to someone with whom you may or may not already be connected.

    The little red dress may not seal the deal but it can be a first point of contact, turning a cold lead into a warm one. It can also be a reason for someone with whom you’d like to connect to view your profile if your headline appears interesting enough.

    To use this feature be sure to enable others to see that you’ve viewed their profile in LinkedIn, instructions are below.

    1.) In LinkedIn click on Privacy & Settings at the top right of the screen under your profile photo
    2.) Go to Profile and under Privacy Control select the option Select what others see when you’ve viewed their profile
    3.) Be sure your name and headline is selected (the first option)

    Voila! Start finding those interesting people and enticing them with your little red dress!

     

Address // South of the Highway
Eastport, NY 11941

Telephone // (631) 553-7867

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